
Respect My Region
What Cannabis Brands Can Learn From Jay-Z

Respect My Region
•5-6-2021
DESCRIPTION
The majority of legal cannabis brands seek to "break the stigma" around the plant.
While the industry isn't very mature and this task clearly has a long way to go, brands can look to Jay as an example by leading with action and less with talk. Mitch takes a look at some of the components as to how Jay-Z was able to break the stigma around the age ceiling for rappers.
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